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Why you should consider using HTTPS on your website
Non-HTTPS Websites labelled not secure by Google Chrome. This is an important change that will affect your website... Have you noticed something different about Google Chrome or Firefox? As of this weekend, any website that is not secured by an SSL certificate has...
The Six Stages of Digital Transformation
We like this one!... The definition of #digitaltransformation https://t.co/lPsOS3MDlA pic.twitter.com/R5eVTa6Bxz #ABM #accountbasedmarketing #marketingautomation https://t.co/WhK30IfXAh — KellyJWaffle (@KellyJWaffle) February 1, 2017 Business as Usual: Organisations...
User ID tracking with GTM and Google Analytics
User ID Tracking with GTM and Google Analytics. Before we start, let’s chat a bit about what Google Analytics counts as a “user”. The very first time you visit a site that is using Google Analytics for tracking, GA checks to see if you’ve been there before. It does...
How to check your competitors ads on Facebook
Do you, or are you planning to, run Facebook interests advertising? If so, you're in good company! Facebook is one the single largest advertising platforms globally, and can produce fabulous results for advertisers. But did you know you can check your competitor ads...
The Ultimate Guide to Google TAG Manager – Part 1
Have you heard about Google Tag Manager (GTM)? Have you tried using it? And what did you think? Found it confusing? Say no more! We understand, but it's worth persevering, as Google Tag Manager is about to become your new best friend. We've put together a “Complete...
Must-do Twitter Marketing Tips for Businesses
Must-do Twitter Marketing Tips for Businesses. Twitter can be the hardest social media platform to understand. It seems so busy and confusing at first – as the endless stream of posts rolls by on your timeline, you’d be forgiven for wondering how anyone makes...
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Granting Access to your Google and Facebook accounts
In preparation for setting up and running your Google Ads, Google Re-Marketing, Facebook, Twitter Or LinkedIn ads we need you to give us access to your various accounts. The instructions for this are below: Google Analytics 1. If you don't have a Google Analytics...
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