Pay per click advertising (PPC)
Data driven marketing that delivers outstanding performance and a positive ROI for your business
We combine data driven insights with a human approach to maximise the ROI from your PPC campaigns
Need more traffic to your website? Fast? Paid traffic can be a highly targeted way of attracting people looking for your products and services. better still, you can test small and scale when a proven ROI has been established.
Planning & management
By understanding your business, your industry and your ideal customer, we design a tailored PPC campaign that will deliver results.
Our management services are transparent and we work within your own existing ad accounts, (or will establish new ones in your name if applicable). This ensures you have complete control of the account, can build your own relationship with the networks and can easily see the campaign creatives and results. No smoke and mirrors with us.
Keyword & audience research
We conduct detailed keyword research to assess the bid strategy and potential ROI for each term and conduct buyer persona analyses to intelligently target your ideal customer through paid social channels.
Through detailed keyword and audience research we can deliver a lower CPA, reduce wasted ad spend and achieve a higher ROI.
Ad creative
We combine graphic design expertise and creative copywriting to produce high impact ads that attract attention.
We design all ad formats including text, banners, interactive and video and use tried and tested methodologies to continually test each ad element. In addition we use ad goals, ad extensions and landing pages to maximise reach, track engagement and conversion. .
Google Ads
Whether you are looking to increase visibility, grow brand awareness or generate leads and conversions, we help you achieve outstanding results.
Our copywriters craft compelling ads and continually split test and optimise ads to increase CTR, reduce CPC and improve ad quality scores.
Google Display Ads
Reach your target audience through display ads across the Google Display network.
We help you achieve strategic positions within high authority websites that participate in the GDN scheme. We help you get your message across to engaged visitors with the lower CPCs (cost per click) typical of this network.
Social media advertising
Social media provides unparalleled opportunities for your business to reach your ideal customer in a highly targeted and cost effective way.
Whether you are targeting consumers or B2B, Facebook, LinkedIn, Instagram, Pinterest and Twitter provide a range of targeting options and ad formats to help you achieve excellent results. We manage the whole process for you, within your own ad accounts, to give you transparency and control.
Remarketing
Make more of your existing website traffic by deploying the power of remarketing ads with Google, Facebook, LinkedIn and more.
The reality is that most people visit and leave websites without completing contact forms or calling you. By deploying remarketing techniques we can help you extend the conversation by displaying adverts based upon their behaviour and the content they have consumed on your website.
What our clients are saying about us
Don’t take our word for it. Here’s what our clients say about us..
"I have been delighted with both the quality of work and the efficiency of the loyaltyMatters team supported by their very slick online estimating and approvals system. My recent graphic design job went so smoothly, I would certainly recommend them to others"
Kate S.
"Being a non-techi, we were overwhelmed and apprehensive about the whole process of designing and building a new website for our business. We needn't have been. The team at loyaltyMATTERS made the process easy and the transition to our new website going live was seamless.."
Rashid, LK
"After 3 months, we have achieved the following: Number one ‘Estate Agent in our Area’. Out of 53 agents on our patch we have the highest number of views per properties – 146 according to Rightmove. Resulting in a number of instructions and properties in our pipeline."
Lesa B
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